L’Oréal Paris Elvive Colour Protect Shampoo. An advanced formulation designed to nourish and protect coloured hair from root to tip. Enriched with NEW colour seal elixir, nutritive concentrate and UVA/UVB filters, it protects your hair from external aggressors resulting in colour preservation for 28 washes*. Its new formula works to seal the colour from inside the fibre, protecting your hair from UV rays and deeply nourishing it to prolong radiance.
Repeated washing, exposure exposure to the sun, pollution and eother factors can make coloured hair more sensitive. Colour fades, hair loses its shine and intensity.
eatures & Benefits Maintains Colour Intensity: The new Colour-Seal Elixir in Elvive Colour Protect Shampoo has been developed to condition, to help protect colour from fading and preserve its intensity. The formula is enriched with UVA/UVB Filters to protect coloured hair from external aggressions. Hair looks full of life. Prolongs Radiance: The formula intensely nourishes the hair and smooths its surface. Shine is revived and radiance is prolonged.
*Instrumental test after application of shampoo and conditioner.